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PROFILE OF THE MONTH: PRASAD JAIKRISHNA KENKRE
Eye Catching!
This month we feature a graphic designer,
based in Mumbai, who dabbles with imagery, as he gives
his designs that extensive look.
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Prasad Jaikrishna
Kenkre |
| coordinating with the colour production department for pre-presswork |
|
of the magazine. It also involves designing various other promotional material for the magazine.
My favourite color:
Black. It is sensual, mysterious and as the cliché goes, ‘Black
is beautiful’.
My favourite holiday destination:
My favourite holiday destination is my hometown Goa, though I would
love to visit a number of other places like Mauritius, Maldives,
Darjeeling, Ooty & Switzerland.
My idea of spending free time:
I read a lot. Reading helps me widen my horizons. I pick up
anything that interests me, mostly books on design & advertising.
I also love listening to music. It has a therapeutic effect on
me. I also enjoy doing photography.
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My favourite websites:
www.agencyfaqs.com: Very interesting and informative website on
the world of advertising and marketing. It helps me stay in touch
with the happenings of the Ad world.
www.artyears.com: A pretty well designed and informative website
on the happenings in the art world.
www.google.com A fast and convenient way of finding any information
under the sun. (including the sun).
My favourite cartoon characters:
Tintin. Tom & Jerry. R.K. Laxman’s ‘Common Man’ is
also a favourite.
My favourite artists and people who inspire me:
Leonardo da Vinci, Satyajit Ray, David Ogilvy, Alyque Padamsee,
and Steve Waugh. (I admire Steve for his grit and determination
to succeed. The excellent work he is doing for India's underprivileged
children is also a mark of his selfless and committed character).
Also my family members have had a strong influence on me and have
imbibed certain values in me, which I will always cherish. I also
draw inspiration from people of varied walks of life. They are
ordinary people with extraordinary lives and there are lots of
lessons about life that you can learn from them.

My favourite music:
I like Lucky Ali a lot. The Beatles, Bon Jovi, Guns n Roses, Def
Leppard, Enrique Inglesias are some of my other favourites.
Some useful tips:
Time is a precious commodity. Learn to mange it efficiently. Never
run after money. If you love what you do, money will follow you.
Read and travel a lot. It helps widen your perspective of life.
My ambitions for the future:
I intend to own an advertising and design agency of my own. I also
hope to dabble with making ad films and off beat movies.
My message to the art community:
Life is a school and learning a lifelong process, so keep learning.
Somebody has rightly said, “Life is something that’s
lived forward and understood backwards”. Believe in your
own self. Everyone without exception has a hidden talent. The key
is to find that and nurture it. You live only once, so enjoy life
to the fullest.