GOA COLLEGE OF ART

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UNIVERSITY EXAMINATION

GROUP I
Advertising:
Marketing and market research
Selection of advertising media
Methods of production

Visual Communication
Script evolution
Outdoor poster till neon signs
Exhibitions
Print media
Books till comics

GROUP II
Drawing:
Study of life and nature, advance rendering of figures in action and in groups.

Lettering and Typography
Typographical layouts

Press Layout
Principles of Design

Poster Design

Cinema Slides/TV Spots

Package/Book jacket

Subsidiary subjects
Photography
Screen printing,
Letterpress printing.